Sons & Fathers campaign

Irish Hospice Foundation

  • Project

    Sons & Fathers campaign

  • Client

    Irish Hospice Foundation

  • Date

    March, 2015

  • Project Category

    Graphic Design

  • Project Evaluation

The Challenge

Sons+fathers is a new book inspired by U2 lead singer Bono who donated tender drawings he made of his father towards the end of his life. Edited by Kathy Gilfillan, it sees some of the world’s best known men, including U2, Paul McCartney, Bill Clinton, Sting, Daniel Day-Lewis and many more, celebrating the unique relationship between son and father.

The book is being sold worldwide to raise money for the Irish Hospice Foundation’ Nurses for Nightcare programme and Hospice Africa Uganda.  Red Man Media were asked to create all press ads and promotional posters for the official book launch.

Services Provided

  • Graphic design
  • Promotional posters
  • Press ads