Heathfield

Coshon Two

  • Project

    Heathfield

  • Client

    Coshon Two

  • Date

    October, 2016

  • Project Category

    Digital Marketing

  • Project Evaluation

The Challenge

Driving sales of new homes through Facebook marketing and advertising campaign.

The goal of the campaign was simple – develop and implement a 360 degree marketing strategy to drive leads and awareness of the housing development

The Results

360000

People Reached campaign

4000

increase in leads

78

increase in sales

900

increase in footfall at launch weekend

Once the branding identity and website design phase was completed we launched the Facebook marketing and advertising campaign. This stage of the campaign consisted of setting up the page using original and eye-catching imagery, organic posts and paid advertising which involved using a balance of highly polished, responsive creative campaigns and intensive profiling of a highly targeted audience; which were researched by our experts in-house beforehand.

Heathfield Facebook marketing and advertising campaign

Strategy and Tactics

Services Provided

  • Content Marketing
  • Digital Marketing
  • Graphic Design
  • Facebook Ads Management
  • Community Managment

Testimonial

Vivian Marques

We are delighted with the results we have had after hiring Red Man Media to bring awareness to a new phase of a new homes development we were launching. They came up with an online marketing campaign, brochures and signage for the development and we saw a great increase in footfall at the launch, compared to previous ones which resulted in an increase in sales. I have found the whole team very efficient and extremely quick in getting back to us in our dealings with them.

Vivian Marques

Property Manager | Galvin Property & Finance