Cois Glaisin

Bridgedale

  • Project

    Cois Glaisin

  • Client

    Bridgedale

  • Date

    October, 2016

  • Project Category

    Digital Marketing

  • Project Evaluation

Strategy and tactics

Bridgedale is an established name in the Irish property industry. We were hired to assist in creating a targeted digital marketing campaign and new content for their new homes launch in Navan, Co. Meath.

Our work included arranging Video Production and Corporate Photography.

The Results

300

increase in leads

500000

People reached

860

increase in Facebook Page Engagement

Key Activities

  • Photoshoot with the build, design and selling team.
  • Content creation with interior designer Ebony Rose and Bank of Ireland finance staff.
  • Produced Video interviews with a resident.
  • Filtering and segmenting website traffic from Nov 2016 Trump spam attack.
  • Monitoring and optimising campaigns and budgets.
  • Weekly meeting, ad planning, content creation, graphic design, implementation and approval.
  • Social listening to manage brand reputation and community management.
  • Engaged with a third-party vendor to implement tracking codes into a site and general issues.
  • On-site visit for launch weekend and photos for organic content.

Services Provided

  • Consultancy
  • Marketing strategy
  • Content Marketing
  • Graphic Design
  • Facebook marketing
  • Facebook advertising
  • Account Management