Barnageeragh Cove

Winsac

  • Project

    Barnageeragh Cove

  • Client

    Winsac

  • Date

    October, 2016

  • Project Category

    Digital Marketing

  • Project Evaluation

The Challenge

To drive leads and awareness for Barnageeragh Cove housing development, we provided ongoing website support, Facebook ad campaigns, content marketing and email marketing.

Barnageeragh Cove is a property development in North County Dublin. The developer launched a new phase of homes in Q4 2016 and undertook a brand refresh.

The Results

816

Increase in website traffic

250000

People reached ad campaign

11855

Website sessions

Strategy and Tactics

Red Man Media worked with Winsac, Savills Ireland, Byron Creative & REA Grimes to implement a brand refresh across all digital assets, to raise awareness for the new launches, to drive qualified leads to register interest and convert into buyers at Barnageeragh Cove Skerries, North County Dublin.

We worked with local businesses, third parties and the agents to develop content to reflect the community being nurtured in Barnageeragh Cove and the opportunities for new residents to enjoy a seaside town that was commuting distance to Dublin.

Red Man Media provided 24/7 website support with weekly updated messaging, Google Analytics support. Seasonal branded emails and targeted Facebook Ad campaigns were designed and delivered to result in high awareness, registrations of interest and sales.

Services Provided

  • Content Marketing
  • Digital Marketing
  • Email Marketing
  • Graphic Design
  • Web Development
  • Facebook Ads Management
  • Community Managment

Testimonial

Stephanie Patterson

Straight away Redman proved to be very hands on and proactive when it came to the day to day promotion of the scheme across all online social media. They showed great attention to detail, attended the development launch, were always working on new/targeted ideas to drive interest and demand and placed great emphasis on feedback and reporting which was invaluable. They very much know their stuff and I would not hesitate recommending Redman as well as utilising them in future campaigns.

Stephanie Patterson

Executive | Savills Ireland